Michael Defern – Medium

Michael Defern

How to Make Your “Why” Video

3 steps to always make the right first impression

3 min readFeb 6, 2021

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How to Make Your “Why” Video

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Michael Defern

Embrace Your Uniqueness

Marketing the ‘who you are’ more than the ‘what you do’

2 min readJan 22, 2021

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Embrace Your Uniqueness

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Michael Defern

What Not to Do During a Podcast or Interview

Authenticity and truth speak louder than words

4 min readJan 7, 2021

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What Not to Do During a Podcast or Interview

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Michael Defern

Building Your Own Audience Based on What You Love

Passion is the secret to making good content and building a following

5 min readNov 2, 2020

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Picture of The Wrong Problem book manuscript on a table

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Michael Defern

Making Videos for Your Small Business or Personal Brand

Approach it more like a documentary than a commercial

3 min readOct 22, 2020

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Michael Defern

The Journey From Technical To Emotional

How I finally learned to be a proper rock star

7 min readSep 10, 2020

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The Journey From Technical To Emotional

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Michael Defern

Sausage, Pancakes & Suffering for No Reason

Is it good? Is it bad? I get to decide

5 min readSep 2, 2020

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Sausage, Pancakes & Suffering for No Reason

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Michael Defern

What I Learned Selling Cars

How to sell by being vulnerable and present

5 min readAug 27, 2020

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picture of old auto dealership newsletter

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Michael Defern

A Clean House Won’t Get You Into Heaven

What Do You Want to Be Valued For?

2 min readJul 8, 2020

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Photo of Abandoned School Hallway in NY by Heather Prescott Liebensohn

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Michael Defern

Michael Defern

Author, songwriter, video producer. 15 years sober. Obsessively curious about mindfulness. marketing & human connection. Sharing stories with practical insight.

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